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Make Your Make-up Stay Put

by Adem Martin del Campo

Application tips only account for part of keeping your make-up from running. Remember that an artist is only as good as his paints; high-quality professional cosmetics play a big part of make-up that wears all day.

Look at it this way, with a powder compact from a drug store, you are most likely reapplying your powder two or three times a day for touch-ups. Now, if you spend a couple extra dollars on a high-quality professional powder, you only have to apply it once a day. Need a touch up? Simply use a fluffy complexion brush and smooth it over your skin... No reapplying powder needed! One jar of Armando's Translucent Powder goes a long way!

Here are three application tips to keep your make-up where you put it:

1. Use your blusher as a base for your lipstick.

We can't say this one enough. By patting your blusher on your lips before you apply your lipstick, you help prevent feathering and bleeding of lipstick that is commonly associated with older skin. Also, apply your lipstick with a lip brush and this helps prevent over-application of lipstick, which results in "kiss marks" on cups and glasses.

2. Use a flat shadow for your eyeliner.

The ingredient used in eyeliner pencil that helps your line go on smoother also helps your eyeliner to run! Use a high-quality professional flat shadow and apply it with a stiff-bristled brush to achieve longer lasting eyeliner. For eyeliner that won't quit until you do, dip your brush in a drop of Armando's Moisture Tone Freshener to apply your liner wet.

3. Always "finish" with loose powder.

You may be asking, "Why loose powder instead of a compact?" While the main reason that we use powder is to reduce shine, powder also "sets" your make-up. Armando uses his loose translucent powder because it is very finely processed, the consistency of talcum powder. It is this quality that enables you to apply it once, and then forget about it for the rest of the day.

With the right tools and the right techniques, you have a look that may very well outlast your day!

As featured in the June 2002 edition of Beautiful You, the Make-up by Armando Newsletter.

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